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American Airlines In-flight Advertising

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American Airlines, founded in 1930, is one of the world’s largest airlines. Based in Fort Worth, Texas, it is part of the American Airlines Group and a member of the Oneworld global alliance.

It has grown strongly over the decades through acquisitions, mergers and innovation. One of the key moments in its recent history was the merger with US Airways in 2013, which strengthened its position as world leader. This merger enabled the company to streamline its operations and consolidate its presence in the North American and international markets.

American Airlines is committed to reducing its carbon footprint. It is actively working to reduce its fuel consumption through optimisation technologies and the acquisition of more energy-efficient aircraft.

American Airlines Key Figures:

  • 350 destinations in 100 countries around the world

  • +230 M Passengers transported in 2023.

  • 166 000 flights on average per month.

  • Fleet consists of 1,475 aircrafts

About the passengers:

  • 52% Male VS 48% Female

  • 45% 20-40 yo | 55% >41 yo

  • 75% AB+ of which 59% business leaders, executives & intellectual professions.

  • 51% travel in First & Business classes

Advertising with the American Airlines media Ecosystem

  • In-flight TV (SeatBack Screens)

  • Digital Media

  • OOH & DOOH in VIP Lounges.

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With a truly international image, American Airlines offers you the opportunity to accompany their high-end travelers during its customer journey.

Contact us today to find out more about American Airlines in-flight advertising. Contact us

American Airlines in respect with their commitment to environmental sustainability has adjusted its on-board offer for reduce its weight;

For this reason, American Airlines Inflight Magazine is no more available.

From now American Airlines’s inflight media offer is focusing on video on board and other marketing direct solutions distributed on board.

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American Airlines Entertainment includes movies, TV shows, music, audiobooks and even live TV channels.

Passengers can access this content via their personal devices (phones, tablets, laptops) without the need to purchase additional Wi-Fi. Simply connect to the in-flight Wi-Fi network and use the American Airlines app to stream movies and shows for free. In addition, aircraft equipped with in-flight entertainment systems allow passengers to enjoy films and programmes directly on integrated screens.

Facts:

  • 145 minutes is the average length of flight
  • Average 12,000 hours flown per day

With American Airlines audio and visual systems connects brands with engaged consumers through pre-roll, opening spot and customized content (Advertorial).

IMM offers digital display for target AMERICAN AIRLINES confirmed travelers before, during and after their trip, contact our digital team to know more about it.

There are also OOH & DOOH opportunities to take advantage of AMERICAN AIRLINES through its hub in United States airports – Specific display for target First & Business Travelers into the Air France VIP lounges.

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