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IMM Italy is proud to announce its brand new representation for Singapore Airlines media and Qatar Airways media!

June 3, 2015

sph and qatar

The newest addition to its IMM Italy portfolio is Singapore Airlines and Qatar Airways media!

IMM Italy is based in Milan and now represents media for Singapore Airlines and Qatar Airways. These two airlines are some of the best in the world and IMM is proud to have them in its portfolio.

Singapore Airlines:
One of the leading airlines in the world having won the Business Travelers (Asia Pacific) 2014 Best Airline award, as well as the Fortune Magazine (USA) 2014 Top 50 World’s Most Admired Companies (ranked 18th)

  • 18.6 million passengers per year
  • 3 290 international flights per month
  • 263 destinations in 63 countries 
  • 480 000 passengers fly at least 7 times a year
  • Passenger demographics: 64% male & 36% female

Media Available for advertising: 

  • Print: Priority (First & Business class) & Silverkris magazines
  • TV: Krisworld On-screen (30-second TV ads, 5-second billboards)
  • Digital: singaporeair.com homepage, silverkris.com & eTickets
  • Ambient: Silverkris Lounge opportunities & on-board branding

 

Qatar Airways:
One of the fastest growing airlines operating one of the youngest fleet in the world with a 5-star rating given by Skytrax. Qatar airways has also won many awards notably the best airlines staff service in the Middle East award

  • 22 million passengers per year
  • 6000 flights per month
  • 141 destinations across six continents
  • Passenger demographics: 74% male & 26% female
  • 47% of passengers travel for business while 51% travel for leisure & 2% travel for both
  • 40% travel 3-5 times per year
  • Audience per campaign reaches 2 million passengers

Media Available for advertising: 

  • Print: Oryx & Oryx Premium (First & Business class) magazines
  • TV: Oryx TV entertainment (15 to 60-second ads

IMM works with over 150 airlines worldwide representing 90% of the market. Digital (eTickets, homepage advertising), TV (commercials or banners), print (inflight magazines), and ambient media (lounges, on-board branding) offer great inflight advertising opportunities resulting in brand recognition.

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