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Benefits of In-flight Advertising

Captive Audience  According to U.S. Airways, on-board advertising brings in about $20 million a year. In-flight adver...

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Luxury Travel Trend

Luxury Travel Trend of the one percent wealthiest of Americans

Top 1% is defined as having Household Income of $400k+ or net worth of $8 million+ and the Top 5% having Household Incom...

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chinese-traveler

Chinese outbound travel during Chinese New Year 2016

According to Laihuihui, Chinese online travel agency, as drawing near of the end of 2015, 57.56% users are determined to...

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The Chinese Luxury Consumer

Bomoda, which specializes on researching Chinese consumers, has released studies indicating that Chanel is the most-purc...

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IMM Italy is proud to announce its brand new representation for Singapore Airlines media and Qatar Airways media!

IMM Italy is based in Milan and now represents media for Singapore Airlines and Qatar Airways. These two airlines are so...

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The Brazilian Traveler

Characteristics of the Brazilian traveler: Brazilian outbound departures and tourist expenditure have more than do...

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Airports’ WiFi

Connect with your customers in front of your shop Consumers are provided with Free Wi-Fi in exchange of a guarante...

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The development of air traffic and its Inflight target

The reasons a new decade of growth in the global economy of 3% per year is announced, assuming 1 point from global GD...

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Private Aviation on the rise

Naturally, those who are able to travel by private jet are high-end consumers with a high net-worth (annual incomes are ...

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Digital Revolution in Inflight Advertising

For today’s digital-savvy media planners and marketers, this means that they can align their inflight advertising camp...

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