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Air China – New route between Beijing & Geneva

March 12, 2013

 

AIR CHINA develops and reinforces connexions between CHINA and SWITZERLAND to strengthen Tourism and Business.

 

AIR CHINA Beijing – Geneva – Key information

  • Start : May 7th, 2013
  • Aircrafts : Airbus A330-200
  • Flights frequency : 4 days a week (Tue, Thurs, Sat, Sun)
  • Classes: 28 seats in Business class & 198 seats in Economy
  • 12th member of Star Alliance to serve Geneva
  • Direct flight

FOCUS AIR CHINA

  • Principal hub : Beijing Capital International
  • Fleet : 400 aircrafts
  • Total passengers in 2012: 49,312,000 (Flightglobal Pro 2012)
  • 280 destinations in 30 countries ie 12 destinations in Europe
  • 4  stars SKYTRAX accreditation


This new route completes the existing one between Beijing & Zurich by SWISS International Airlines.

SWISS Airlines – Beijing – Zurich: 52 returns flights per month – 11,820 passengers per month*

Air China – Beijing – Geneva: 34 returns flights per month –  7,828 passengers per month

AIR CHINA INFLIGHT MEDIA

Inflight Magazines

         The Wings Of China

          • Circulation: 360,000 copies
          • Periodicity: Monthly
          • Audience: 4,100,000 readers / issue
          • Distribution: All flights
          • Gross rates
          • Right hand page: 288,300 CNY
          • DPS: 510,050 CNY

 

         China Charm

          • Circulation: 80,000 copies
          • Periodicity : Monthly
          • Audience: 500,000 readers / issue
          • Distribution : First & Business class + VIP Lounges
          • Gross rates
          • Right hand page: 200,000 CNY
          • DPS: 380,000 CNY

 

On board TV

Flights : Domestic and international, passenger average 24,662 / month

Programmes titles: Air China Entertainment & Movies Time

Periodicity : Monthly

Audience : 1,900,000 / month

Position : Inside opening programme

Gross rates: From 938,000 CNY to 1,218,000 CNY for a 30 sec spot (depends on period)

*Source: Flightglobal Pro 2012

For more details about those media, please contact a member of our team.

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