Air China In-flight Advertising
Air China, member of the Star Alliance network is also the flag carrier of China. Air China operates both international and domestic flights for passengers and cargo services. The airline flies to a growing number of destinations in Asia, the Middle East, Australia, North America and Europe. Air China is also one of the most popular domestic airlines in China, providing for the increasingly mobile and affluent Chinese market. The airline’s philosophy is based around 4 principles: credibility, convenience, comfort and choice.China’s state controlled national flag carrier is also its largest by market value, and second to China Southern Airlines in fleet size. Air China is also the leading domestic provider of scheduled passenger and cargo services.
Air China Key Figures:
- 193 destinations in 42 countries around the world
- 90 million passengers per year
- 263 domestic routes
- Fleet consists of 365 aircrafts
- Star Alliance
Advertising media on Air China includes:
- 2 x in-flight magazines
- In-flight TV
- Ambient Media
About the passengers:
- 42% male VS 58% female
- 89% are 25-45 years old
- 41% have an income higher than 200.000€
Advertising in Air China’s inflight magazine is one of the best way to build brand awareness among high-end Chinese consumers, who are increasingly traveling abroad for holidays, studies, work and luxury shopping.
Contact un for more information about Air China advertising opportunities.