Why communicate through Inflight TV ?
With IMM International, you can advertise on 80 different airlines which have Inflight TV advertising opportunities. Advertising spots range from 20 seconds to 2 minutes and can include channel sponsorship or editorial. Three quarters of long-haul passengers spend an average of 80 minutes on each flight watching on-board TVInflight TV advertising presents a unique opportunity to showcase your brand or product to a captive audience consisting of high-end consumers and the lucrative frequent flyer/business traveller market.
min; average time watching on-board TV on each flight
IMM International has developed on-board TVC packages to reach your audience by geographical markets. In Europe, Asia, and in Emerging Markets (BRIC) we have existing relationships with the largest airlines where you will get the biggest ROI. Contact us to find out more about our exciting Inflight TV advertising opportunities.
Inflight Television information
The on board TV is a real opportunity to showcase your brand or product.
- An increase use of VOD make passengers active in their choice
- A natural focus on board during the flight
- Diverse and interesting choice of themes offered on board:
- TV shows
- culture, well-being, tourism
- 3/4 of long-haul passengers watch TV during flight
- Average viewing of 80 min
Packages Television Inflight (TVI)
IMM International has developed on board TVI packages to reach your audience by geographical markets.
In Europe, Asia, and in Emerging Markets (BRIC) we propose the most powerful airpnes where you will get the most on your ROI.
General behaviour toward Inflight TV
- 65% of travellers watching TV consider it as a source of information to buy new products
- 68% of travellers watching TV try at least one new product after seeing its advertisement on TV
On board behaviour
- 70% of all passengers watch the news during flight
- 50% of all passengers watch movies during flight
- 33% of all passengers watch the map trip on TV during flight
- 30% of all passengers listen to music or radio during flight
- 85% of all people interviewed remembered at least one ad
- 80% remember the name of the brand
Inflight TV advertising broadcast increase your brand recognition
Find a TV to advertise in